Business/Management > Business Management

Who Says Elephant Can't Dance?
NRs.
638.4
Author: Louis V. Gerstner Jr.
ISBN: 9780007302956
Size: 130 x 200 mm
Pages: 372
Publisher: Harper Collins

Description

Lou brought a realistic strategy to forget about the literary vision statements IBM was started with, as a quick healing policy was the need of the hour facing corporate fall. IBM underwent transformation in its competitive strategy as well as overall culture after Lou took on the management. He refreshed the leadership team and gave them a purpose. The book has content that serves as a rich material for case-study and leadership principles. He has shared his journey with a message to the readers about what he feels is important to achieve success. There have been facts in the history telling stories of companies that faced fall and extinction but IBM had been among the very few listed ones that managed to stand as market leaders all over again. This book is a motivational and narrative text by Lou telling about what IBM was when he joined and how he took each step towards recreating it.

© 2024 Ekta Books Pvt. Ltd. All rights reserved | Design by Soani Tech Pvt. Ltd